Social & Mobile Marketing
Why choose Social & Mobile Marketing?
- Are you a storyteller with a knack for digital innovation? Start here!
- Also perfect for small business owners looking to maximize their footprint—learn to tell your story digitally and expand your customer base.
- Build effective digital marketing campaigns by working within a simulated environment.
- Learn to increase engagement and analytics in social media as well as optimize your SEO to connect with your customers strategically.
Program Locations
Online
Delivery:
Online (anytime, anywhere)
Part-Time
8-Week Classes
Length of Program: 1 semester or less
Credits: 6
Start Dates: Fall, Spring, or Summer
Keep Going to Earn a Technical Diploma: Digital Marketing Promotions
Keep Going to Earn an Associate in Applied Science (AAS): Digital Marketing
What You'll Learn
Outcomes
- Analyze the ethical and legal considerations of social media marketing.
- Identify current social media tools and techniques.
- Analyze data to understand and optimize digital marketing results.
Employability Skills
- Behave Responsibly: Ethical Behavior, Self-Responsibility, Conflict Resolution, Collaboration
- Communicate Effectively: Writing, Technical Documentation, Listening, Speaking, Interpersonal Communication, Reading
- Critical & Creative Thinking: Inquiry, Evidence Collection, Analysis, Reasoning, Reflection (Metacognition)
- Cultural, Social, & Global Awareness: Global Awareness, Social & Cultural Awareness, Social Responsibility
- Use Appropriate Technology: Use of Technology, Confidentiality, Security, Digital Civility
Learn more about employability skills at Mid-State.
Estimated Entire Certificate Cost
Cost based on the 2024/25 academic year.
- Tuition & Fees: $969.82
- Books: $178.75
- Supplies, Uniforms, and/or Exams: $0
- Total Estimated Cost: $1,148.57
Financial Aid Eligibility
This program is NOT eligible for Financial Aid. Explore other ways to help pay for college.
Cost of Attendance
Learn more about Cost of Attendance, an estimated budget that includes categories of expenses a student can expect to incur while attending.
Instructors
Careers
Fast-Track
High school students are eligible to enroll in this program and all courses required. Learn more about Mid-State Fast-Track.
Take the Next Step
“My experience with Mid-State’s Business Management program was excellent! The real-life situations prepared me for the business world, and the staff took the time to guide me to my dream career.”
TIM MITCHELL
GRADUATE
Choose Your Path
Career pathways help you take your education one step at a time to maximize your investment and make college fit your life. Earn a credential and start using it in the workforce. Continue with another stack of related courses to gain a more advanced diploma or degree. Explore this program’s pathway in the graphic below. For an even quicker first step to a degree or diploma, check out our short-term certificates.
